40 PLUS PERFORMANCE BLUEPRINT

Your weekly structured gym programme. Getting fit after 40 has never been easier!

Designed by Bruce Cave 62 — GB Masters International Alpine Ski Racer

Designed by Bruce Cave 62
GB Masters International Alpine Ski Racer

$39.00 ONE OFF PAYMENT | NO MONTHLY SUBSCRIPTIONS | LIFETIME ACCESS | ZERO HIDDEN COSTS

$39.00 ONE OFF PAYMENT | NO MONTHLY SUBSCRIPTIONS
LIFETIME ACCESS | ZERO HIDDEN COSTS

TRAIN FOUR DAYS. ENJOY SEVEN.

SUCCESS STARTS TODAY!

SUCCESS STARTS TODAY!

ONE PROGRAMME, EVERY SPORT, A LIFETIME OF PERFORMANCE!

TRAIN FOR FOUR DAYS.
ENJOY SEVEN.

Created for men and women aged forty and over who want strength, mobility and
confidence without living in the gym. Professionally produced digital programme
combining three strength sessions and one cardiovascular session each week.

GIVE THIS PROGRAMME AS A GIFT

ONE OFF PAYMENT

$39.00 | LIFETIME ACCESS

WHY BRUCE BUILT THIS TRAINING FOR YOU

Most fitness programmes are designed by people in their twenties for people in their twenties.

Life changes, by the time we reach our forties, fifties, sixties and beyond our priorities are different.

We want to remain strong enough to enjoy our families, pursue our hobbies, travel, play sport and stay healthy without spending hours every day in the gym.

That is exactly why 40 Plus Performance Blueprint was created. It is a practical,
sustainable fitness programme built around real life.

Whether your goal is to:

  • Improve Your Fitness

  • Lose Body Fat

  • Increase Strength

  • Improve Mobility

  • Stay Active For Your Family

  • Continue Enjoying The Sports You Love

This programme provides a simple, structured and sustainable approach that fits into real life.
This is a clear repeatable weekly model to provide you with a honed sport ready body.

Choose your session length:

Time
30 mins
45 mins
60 mins

Sets
2 sets
3 sets
4 sets

Notes
efficient
standard
advanced

Time 30 mins
Sets 2 sets

Notes efficient

Time 45 mins
Sets 3 sets

Notes standard

Time 60 mins
Sets 4 sets

Notes advanced

"One Programme. Every Sport. A Lifetime of Performance."

ONE OFF PAYMENT

$39.00 | LIFETIME ACCESS

What Makes This Program Different?

Unlike many online fitness programmes

✔ One payment only

✔ No monthly subscriptions

✔ No complicated equipment

✔ No unrealistic training schedules

✔ Designed specifically for people over 40

✔ Created by someone still competing internationally

✔ Built around consistency rather than perfection

ONE OFF PAYMENT

$39.00 | LIFETIME ACCESS

MEET BRUCE CAVE

GYM and SKI TRAINING

ONE OFF PAYMENT

$39.00 | LIFETIME ACCESS

WHY TRUST BRUCE?

Because He Lives the Lifestyle He Teaches

Fitness isn't just something Bruce talks about. It's something he lives every day.

At 62 years of age Bruce continues to:

✔ Train four structured sessions every week

✔ Compete internationally for the GB Masters Alpine Ski Team racing in Slalom, Giant Slalom and Super-G Masters FIS World Cup Competitions across Europe

✔ Balance business, family life and training while remaining fit, strong and competitive

This programme has not been created from theory.

It has been developed through decades of experience, continuous learning and thousands of hours of training.

The 40 Plus Philosophy

Train Four Days. Enjoy Seven.
ONE PROGRAM, EVERY SPORT, A LIFETIME OF PERFORMANCE!

Most people fail because they believe they have to train every day. They don't.

The secret is consistency.

Train properly. Recover properly.

Enjoy life. Then repeat.

Fitness should improve your life—not take it over.

ONE OFF PAYMENT

$39.00 | LIFETIME ACCESS

PRODUCT FAQ's

Question: Do I need a gym to follow this programme?

Answer: Yes. This is a gym-based programme built around resistance machines, free weights and cardiovascular equipment, so you will need access to a commercial gym or fitness centre. Almost any standard gym will have everything you need. There is no specialist kit involved.

Question: How much time will this take each week?

Answer: Four sessions a week. Three full-body resistance sessions and one cardiovascular session. You choose the length that fits your week: 30 minutes for two sets, 45 minutes for three, or 60 minutes for four. The programme is identical, only the volume changes, so a busy week does not mean a wasted week.

Question: I have not trained properly for years. Is this still for me?

Answer: Yes, and it is one of the most common reasons people join. Every one of the 14 exercises is demonstrated on video so you know exactly what to do before you walk in. Start with a weight that feels comfortable, build slowly, and let the structure do the work. You are not competing with anybody in the room.

Question: I am in my sixties or seventies. Is this too much?

Answer: No. The programme was written for people in their 40s, 50s, 60s, 70s and beyond, and Bruce follows it himself at 62 while racing internationally. You choose your own weights and your own session length. The structure stays the same at every age, the loading is yours to set.

Question: Will this help with my sport?

Answer: That is the point of it. The programme builds general strength, mobility and cardiovascular fitness, which is the foundation under every sport. Members use it for skiing, golf, tennis, padel, cycling, hiking and running. One programme, every sport.

Question: What exactly do I get?

Answer: Lifetime access to the members' area, which includes 14 full-body gym exercise videos demonstrated individually, cardio session videos for the bike, cross trainer and incline treadmill, a digital training tracker to record every workout and weight, the blog and knowledge hub, and the members' chat.

Question: Is this a subscription?

Answer: No. One payment, lifetime access, no monthly fees and no hidden costs. You pay once and the programme is yours.

Question: How do I access it, and on what device?

Answer: Everything is online and works on a phone, tablet, laptop or desktop. Most members follow the videos on their phone at the gym. You will receive your login details by email as soon as you have paid.

Question: What if I have an injury or a medical condition?

Answer: Please speak to your doctor or physiotherapist before you start. This is a general fitness programme, not rehabilitation, and it is not a substitute for individual medical advice. If you have an injury, a diagnosed condition, take medication that affects exercise, or have been inactive for a long period, get cleared first. Full detail is in the Legal Notice and Fitness Disclaimer.

Question: How quickly will I see results?

Answer: Most people notice they feel stronger and move more easily within four to six weeks, provided they train consistently. Visible change takes longer and depends on your starting point, your effort, your sleep and your diet. Nobody can promise you a figure. What the programme gives you is a structure that works if you turn up.

DISCLAIMER

The 40 Plus Performance Blueprint is designed for general fitness and wellbeing purposes only. The content, exercises and guidance provided are not a substitute for professional medical advice, diagnosis or treatment. Before beginning this or any new exercise programme, you should consult your doctor or a qualified healthcare professional — particularly if you have any existing medical conditions, injuries or health concerns.

Results will vary between individuals. Bruce Cave and The 40 Plus Performance Blueprint accepts no liability for any injury, loss or damage caused directly or indirectly through participation in this programme. By purchasing and using this programme you confirm that you are doing so entirely at your own risk and that you take full responsibility for your own health and safety throughout.

Listen to your body. If something doesn't feel right, stop.